The Overview


List out the videos we'll be creating and assigning them specific goals and stages of the video sales funnel.


Create educational and sales videos quickly and affordably using modern video creation tools.


Create a targeted YouTube ad campaign to drive viewers to our videos and see how they convert in real time.

Who Am I?

My name is Matt Ballek and I'm the founder of VIDISEO, a video marketing consultancy. I work with brands and businesses of all sizes to drive more revenue using video.

Matt Ballek – Video Marketer

The Technology stack

Video Marketing Technology Stack
TubeBuddy - Research and optimization plugin
Active Campaign - Email list, CRM,  and marketing automation
Thrive Leads - Lead capture software and templates
Demio - Webinar platform
Teachable - Course platform

video creation tools

Google Slides

Free presentation software.

Great for educational content!

Envato Market

Download ready-made presentation templates for Google Slides.


Quickly create video ads from templates.

Access to Getty Images footage.


Watch me create a real video ad

campaign from the ground up.

Copyright 2019 by VIDISEO & VIDIACADEMY


The video marketing course made for small businesses