YouTube Testing Skippable Pre-Roll Ads

@best dog breeds--- your are right in my point of view you are right those few people who spent time on our site are better then a large number of people who just click and run away.

More power to 'em I say. I think this will help youtube retain a competitive edge over Hulu. It'll definitely scare away some of the big houses like NBC, but they've never been Youtube's bread and butter anyway. It's a demonstrable fact that the intardknot denizens as a whole doesn't respond well to interruptive advertising (think pop ups, drop downs etc) so this is a logical step for Youtube.

And hey, less annoying 30 second ads for me :-)

That’s pretty awesome. Good for all. Now… do your advertisers still pay on only “unique visitor” data? Or are there engagement triggers in your ad model, such as page-views or bounce rate? Because 10,000 unique visitors a day who leave the site within 15 seconds is not that valuable to the advertiser. But 1,000 unique visitors a day who view 10 pages on the site and stick around for 2 or 3 minutes… that’s a lot more useful.

There may be engagement triggers based on view length. Advertisers would then be charged only if viewers watched a certain percentage of the ad, but this is all speculative since this is in testing currently. Thanks for your comment.

Are you a professional journalist? You write very well.

Flattery, my friend, will get you everywhere. Are you a professional commenter ? You comment very well.