The most basic video SEO techniques are often over looked by those new to YouTube. This video covers the three simple ways you can optimize your YouTube video, including:
Title
The title you give your video may seem like a small detail, but it can dramatically effect the number of views your video recieves. After performing some preliminary video keyword research, your title should contain your most important keywords at the start.
Description
For the description section of your video offer up a URL to follow or any other relevant information about your video (did somebody say Fun Facts ?). Make sure your most important keyword appears in the beginning of your description, but don’t stuff the thing silly. This is a description of the video, not a keyword toilet.
Tags
Lastly, choose a handful of highly relevant keyword tags for your video. Again, make sure to include your most important keywords from the videos title and don’t add any more than necessary. Nobody like a keyword stuffer, including the video search engines !
Be sure to subscribe to the vidiSEO YouTube Channel so you don’t miss out on the latest tips and tricks !
February 1st, 2009 at 2:35 pm
Great beginner-aimed vid. Some general comments/questions:
Your ‘announcer voice’ is awesome. http://uk.youtube.com/watch?v=7QPMvj_xejg
Bonus points for your use of both ‘buttload’ and ‘keyword diarrhea’.
What are your screencasting and video editing tools?
Your site format and style is pretty kickass.
Hope to see much more in the future.
February 1st, 2009 at 11:43 pm
Hi Zak,
Glad you enjoyed the video !
I’ve been using Camtasia for all my screen recording needs (the makers of SnagIt). It just gets out of my way and let’s me work (like Google Chrome).
Then I edit all the audio and video together using Adobe Premiere. It’s no Final Cut Pro, but that’s the best I can get on a PC.
BTW, I loved the Don LaFontaine video clip.
February 2nd, 2009 at 4:48 pm
Great Video, helps explain alot about video SEO for those who might not know what to do with their videos.
February 6th, 2009 at 12:58 am
Vid is great…you are great! You are an amazing talent! Your voice is like fresh creamery butter running down a cinnamon roll.
Please more vids to help me with my vids.
Thanks Matt!
Joe
February 12th, 2009 at 11:44 pm
Good stuff here.
Any recommendations about basic video editing software programs? Mainly just for editing meta data and such, maybe cutting the length down… not looking to do effects and all that.
February 13th, 2009 at 4:23 pm
Submitted on 2009/02/13 at 4:20pm
Thanks for the feedback, Jon!
Free software is available to edit the meta data of your video file. I have used XnView before to edit the EXIF & IPTC metadata of a video file:
http://bit.ly/10H0G2
Don’t be fooled by all the image talk, XnView also works with most popular video files. However, I recently found that Google’s Picasa can do pretty much the same thing and has a slightly nicer interface.
Do keep in mind that when uploading a video to a sharing site (like YouTube) all the file meta data is lost. File meta data is only helpful if you are self hosting your video content, otherwise it may be wasted effort.
As for video editing software, everyone has their favorites. For basic trimming and editing I have no problem using Windows Movie Maker since it came preloaded, but a copy of Adobe Premiere Elements is running for about $60 and would be a nice way to start moving beyond the basics:
http://bit.ly/5OZz8
Thanks again for visiting !
June 24th, 2009 at 4:33 am
nice stuff here. good tutorial. i will try for new video site
December 27th, 2009 at 3:01 pm
Great beginner-aimed vid. Some general comments/questions:
Your 'announcer voice' is awesome. http://uk.youtube.com/watch?v=7QPMvj_xejg
Bonus points for your use of both 'buttload' and 'keyword diarrhea'.
What are your screencasting and video editing tools?
Your site format and style is pretty kickass.
Hope to see much more in the future.
March 12th, 2010 at 11:42 pm
i think Basic Video SEO Tutorial is need for every all.
May 27th, 2010 at 9:11 pm
You can definitely see your enthusiasm in the work you write. The world hopes for more passionate writers like you who aren¡¯t afraid to say how they believe. Always go after your heart.
May 28th, 2010 at 2:09 pm
Thanks Larry !
I appreciate the feedback and hope to see you in the comments again