A Time Before Blogs

Before blogging, many people would never have seen themselves publishing content for the web. You’d probably get objections like these:

• I’ve never written for a book, magazine or newspaper.
• I have no connections or expertise to get my content on the web.
• My writing style is too casual

All of those objections went out the window with the advent of blogging. Now anyone can open up a blog and share their thoughts with the world without any previous publishing experience. Sites like Blogger, WordPress, Tumblr, Moveable Type, etc. removed the technical barriers. And when it comes to blogging, many people prefer a more casual, personable writing style.

Thanks to blogging anyone can be a web publisher!

Video Blogging is Blogging + Video

Today I believe people have similar objections when it comes to online video:

• I don’t have an expensive video camera or production studio
• Online video is too difficult or time consuming
• I have a weird face

While I can’t really help you on the third one, the other objections just aren’t true. You don’t need expensive equipment or an outrageous studio in your home, and you can create compelling video content just as quickly (if not quicker) than text content.

Video blogging is more about having a conversation with your audience than fancy special effects. So if you’ve ever had a conversation with someone (please tell me you have), you can video blog.

Getting Started with Video Blogging

I started following the video blog of Gideon Shalwick after noticing that he was linking to my YouTube channel (a great way to get my attention). Gideon pumps out helpful video content that not only engages his audience but keeps people coming back week after week.

If you are interested in learning more and possibly starting your own video blog, I’d highly recommend downloading Gideon’s free rapid video blogging guide.

Gideon’s ideas will take what you think about video blogging and turn it upside down (or right side up since he’s from Australia). He even outlines the basic equipment and software that he uses, how to draw viewers back to your site, and so much more. I just finished reading it myself, and I’m fired up. Check it out for yourself and let me know what you think:

Free Rapid Video Blogging Guide

9:00 am-9:45 am Tuesday, July 20 – Optimizing Social Media for Branding, Traffic, and Sales





I’ll be speaking with Curtis R. Curtis from UBL, Kevin Hazard from thePlanet, and Nick Longo from Rackspace to examine how hosting companies can best utilize social media marketing to drive brand recognition, solicit feedback, and increase sales. If you attend, you will learn how hosting companies use Twitter, Facebook, and YouTube (that’s me!) to improve traffic and links back to their Web sites along with insights on the importance of keywords for building links and promoting videos.

Full Disclosure: This session will be great.

Resolution Media is betting you an iPad you’re not!

On Thursday 7/22 from 6-8pm, Resolution Media will be hosting an evening of free food, drinks and engaging discussion at the Foundation Room in the Chicago House of Blues (329 N. Dearborn St., Chicago, IL).

Come hear Matt Spiegel (CEO of Omnicom Media Group Digital), David Gould (President of Resolution Media) and Dave Tan (VP of Product Development & Innovation at Resolution Media) discuss specific ways to maximize your digital marketing efforts across this ever-changing landscape.

Resolution Media will also be giving away a new iPad to one luck guest.

If you’re interested, please email your name, company, title, email address and phone number to Kiley Peters at KPeters@ResolutionMedia.com to receive an invitation (and tell them vidiSEO sent ya!). Please note there is limited availability.